![PPC with YRV Dynamics](https://pbcdn1.podbean.com/imglogo/image-logo/4072864/image-2500x2500_scsrur.jpg)
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Episodes
Yousaf Yunes, the CEO and Founder of YRV Dynamics has established himself in the realm of Pay-Per-Click (PPC) advertising with a focus on continuous growth and client satisfaction. Under his leadership, the agency has experienced multiple years of growth. His reputation for excellence is further highlighted by his Top Rated Plus status on Upwork, ranking him in the top 3% of all contractors on the platform. This recognition is supported by a 100% job satisfaction score from over 21 PPC clients. In addition to managing a full-service ad agency, Yousaf holds certifications in Meta Planning and Buying Blueprint and Google Ads Search & Video, showcasing his comprehensive understanding of digital advertising platforms. He is also the Winner of the 4As Monty McKinney Award issued by The American Association of Advertising Agencies.
Episodes
![Google Ads: Add to Cart Abandonment Remarketing](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4072864/Screenshot_2024-06-23_at_32734_AM_z5qgjh_300x300.png)
2 days ago
2 days ago
![Meta Blueprint: Year 1](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4072864/Screenshot_2024-06-22_at_55503_PM_nrr7kv_300x300.png)
2 days ago
Meta Blueprint: Year 1
2 days ago
2 days ago
The conversation revolves around Yousaf discussing Meta Blueprint and its application in the real world. The speaker discusses the importance of understanding what to do after passing the Meta Blueprint test and how it can help in establishing a successful agency. The speaker shares personal experiences and emphasizes the need for case studies, testimonials, and performance results to impress clients. The conversation also touches on the current job market and the importance of having a side hustle and being adaptable in the face of layoffs. The speaker encourages listeners to reach out for support and offers resources like a WhatsApp group and medium articles.
Takeaways
-Meta Blueprint is not just about passing the test, but about the hard work that comes after.
-Case studies, testimonials, and performance results are crucial for impressing clients and securing high-paying gigs.
-Having a side hustle and being adaptable is important in the current job market.
-Establishing an agency and pitching services on platforms like Upwork can provide job protection and income stability.
-Networking and seeking support from others in the industry can be beneficial for professional growth and success.
Chapters
00:00 Introduction to Meta Blueprint
02:24 Personal Story: Helping a Friend Start a Side Hustle
04:49 The Importance of Starting at the Bottom
06:16 Meta Blueprint as a Foundation for Problem Solving
07:42 The Power of Testimonials and Case Studies
09:06 Adapting to Automated Platforms with Meta Blueprint Knowledge
10:36 Starting a Side Hustle for Job Protection
12:01 The Importance of Going the Extra Mile
13:26 The Shift Towards Entrepreneurship
15:17 The Need for Support and Collaboration
YouTube Video of Meta Blueprint: Year 1
![Join Our PPC WhatApp Group & Campaign Learning Discussion](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4072864/Screenshot_2024-06-21_at_111931_PM_zbg9vx_300x300.png)
3 days ago
3 days ago
- Getting certified and understanding the vocabulary and formulas are important in the PPC industry.
- There is a lack of barriers to entry in the PPC industry, leading to a need for mentorship.
- Campaign learning involves setting up the correct buying objective, measuring primary and secondary conversions, and gradually optimizing the campaign.
- Each phase of the conversion funnel is important in campaign learning.
Click Here to Join the PPC with YRV Dynamics Whats App Group
![Interview with Ashia Murphy: Founder and SEO of Designers Tech, SEO and Content Specialists](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4072864/Screenshot_2024-06-13_at_41649_PM_pj7xr8_300x300.png)
Thursday Jun 13, 2024
Thursday Jun 13, 2024
Asia Murphy, a web developer and SEO specialist, shares her journey in digital marketing and how she expanded her services. She started with blogging and became an editor for multiple publications. She then became an SEO technical writer, writing 1500-word articles within 24 hours. Asia realized the importance of web development and coding, which led her to become a freelancer. She emphasizes the need for a strong digital footprint and reputation in SEO, and the importance of understanding the differences between local SEO, on-page SEO, and off-page SEO. Asia advises clients to do thorough research and believe in their talents.
Chapters
![Subscriber Requested: High Ticket Items & tROAS](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4072864/Screenshot_2024-06-08_at_43441_PM_82fi5q_300x300.png)
Saturday Jun 08, 2024
Subscriber Requested: High Ticket Items & tROAS
Saturday Jun 08, 2024
Saturday Jun 08, 2024
In this video, Yousaf (CEO and Founder of YRV Dynamics) addresses a subscriber's question about running PMAX campaigns on max conversion value. Provides feedback on best practices and discusses the importance of optimizing purchases. Additional recommendations include considering an abandoned cart strategy, landing pages, and enhanced conversions. Lastly, discussing tROAS and the importance of having various price ranges for successful implementation.
Chapters
Generated by Loom AI 00:00
Introduction 02:39
Considerations for tROAS 05:41
![Top Google Ads Skills You Need in 2025](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4072864/Screenshot_2024-06-08_at_24712_AM8kn7d_300x300.png)
Saturday Jun 08, 2024
Top Google Ads Skills You Need in 2025
Saturday Jun 08, 2024
Saturday Jun 08, 2024
01:40 The Impact of AI
08:16 Looking Beyond Search
12:30 Adapting Strategies
![Medium Blogging Platform for Small Business](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4072864/Screenshot_2024-06-02_at_55745_PM_tf85ap_300x300.png)
Sunday Jun 02, 2024
Medium Blogging Platform for Small Business
Sunday Jun 02, 2024
Sunday Jun 02, 2024
In this video, I explore the world of Medium and discuss why it's an important platform for content creators. I highlight its unique features, such as domain authority and broad content categories, and share insights on how to leverage Medium to associate your brand and drive traffic. No action is requested, but I encourage you to watch and learn more about Medium's potential.
Read Only Excel Sheet, click here
Chapters
00:00 Introduction
02:41 Linking to Medium
05:18 Avoiding Platform Issues
07:49 Metrics: Views and Reads
11:19 Bottom of Each Article
13:44 Analyzing Estimated Views
16:11 Follower Metrics
18:05 Quality over Quantity, Medium as a Platform
![Google Marketing Live Conference Updates](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4072864/Screenshot_2024-06-01_at_25858_AM_tgx5r2_300x300.png)
Saturday Jun 01, 2024
Google Marketing Live Conference Updates
Saturday Jun 01, 2024
Saturday Jun 01, 2024
In this video, I discuss the announcements made at Google Marketing Live 2024, including updates to Google Merchant Center and DemandGen. I also talk about the testing of search and shopping ads within the AI overview, the phasing out of third-party cookies, and the optimization for profit with Google ads. I share my thoughts on AI-generative creatives and the impact on ad copy. Watch this video to stay informed and learn about the latest developments in Google marketing.
Chapters
00:00 Conference Announcements
02:22 Relevant Ads in AI Overview
04:15 Path of Conversion Analysis
06:49 GA Debug Tool
09:23 AI-Generative Creatives
![Mastering UTMs for Better Results in Google Ads](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4072864/Screenshot_2024-05-28_at_20936_AM_zdm8dr_300x300.jpg)
Tuesday May 28, 2024
Mastering UTMs for Better Results in Google Ads
Tuesday May 28, 2024
Tuesday May 28, 2024
In this video, Yousaf discusses the importance of UTMs and why you should continue using them. Hihglighting the changes that platforms have made to streamline the process and address the issue of over-attribution. Also the difference between GA4 and Universal Analytics and the delay in reporting with GA4. If you want to understand how to effectively use UTMs and stay updated on the latest changes, this video is for you.
00:00 Introduction
01:37 Impact of Apple's Updates
03:24 Campaign Tracking