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Yousaf Yunes, the CEO and Founder of YRV Dynamics has established himself in the realm of Pay-Per-Click (PPC) advertising with a focus on continuous growth and client satisfaction. Under his leadership, the agency has experienced multiple years of growth. His reputation for excellence is further highlighted by his Top Rated Plus status on Upwork, ranking him in the top 3% of all contractors on the platform. This recognition is supported by a 100% job satisfaction score from over 21 PPC clients. In addition to managing a full-service ad agency, Yousaf holds certifications in Meta Planning and Buying Blueprint and Google Ads Search & Video, showcasing his comprehensive understanding of digital advertising platforms. He is also the Winner of the 4As Monty McKinney Award issued by The American Association of Advertising Agencies.
Episodes
Thursday Dec 05, 2024
Thursday Dec 05, 2024
Yousaf discusses the concept of 'permanent campaigning' as a strategy for both political campaigns and marketing. He emphasizes the importance of consistent content creation and engagement to build a community and grow an audience. By sharing personal experiences and insights, he illustrates how a permanent campaign mindset can lead to collaboration and networking opportunities, ultimately benefiting business growth.
- Permanent campaigning is essential for political and marketing success.
- Consistent content creation keeps the audience engaged.
- Small businesses must commit to regular posting to build an audience.
- Engagement is key to growing a community.
- Collaboration can lead to new opportunities and insights.
- A permanent campaign mindset helps in maintaining audience interest.
- Content doesn't have to be perfect; it just needs to be consistent.
- Social media presence should reflect the brand's expertise.
- Building a community is akin to nurturing plants; it requires care and attention.
- Regular interaction with the audience fosters loyalty and growth.
- The Power of Permanent Campaigning
- Creating a Consistent Content Strategy
- "This is an appetite."
- "You have to make sure you're there."
- "What's your permanent campaign?"
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