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Yousaf Yunes, the CEO and Founder of YRV Dynamics has established himself in the realm of Pay-Per-Click (PPC) advertising with a focus on continuous growth and client satisfaction. Under his leadership, the agency has experienced multiple years of growth. His reputation for excellence is further highlighted by his Top Rated Plus status on Upwork, ranking him in the top 3% of all contractors on the platform. This recognition is supported by a 100% job satisfaction score from over 21 PPC clients. In addition to managing a full-service ad agency, Yousaf holds certifications in Meta Planning and Buying Blueprint and Google Ads Search & Video, showcasing his comprehensive understanding of digital advertising platforms. He is also the Winner of the 4As Monty McKinney Award issued by The American Association of Advertising Agencies.
Episodes
Monday Dec 09, 2024
OMD Buying IPG: Navigating Corporate Takeovers
Monday Dec 09, 2024
Monday Dec 09, 2024
- OMG Omnicom Media Group's acquisition of IPG is significant.
- Agency politics can heavily influence career trajectories.
- Building strong relationships is crucial in agency work.
- Being indispensable can lead to career stagnation.
- Adaptability is key in the face of corporate changes.
- Maintaining a diverse portfolio of clients is essential.
- Leadership should be demonstrated before and after reviews.
- Company loyalty has diminished in recent years.
- Having a side hustle is now a necessity.
- Visibility and proactivity can help mitigate layoffs.
- Navigating Corporate Takeovers in Media
- The Politics of Agency Life
- "What comes around goes around"
- "Lead an account, lead meetings"
- "I never worked at OMG though"
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