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Yousaf Yunes, the CEO and Founder of YRV Dynamics has established himself in the realm of Pay-Per-Click (PPC) advertising with a focus on continuous growth and client satisfaction. Under his leadership, the agency has experienced multiple years of growth. His reputation for excellence is further highlighted by his Top Rated Plus status on Upwork, ranking him in the top 3% of all contractors on the platform. This recognition is supported by a 100% job satisfaction score from over 21 PPC clients. In addition to managing a full-service ad agency, Yousaf holds certifications in Meta Planning and Buying Blueprint and Google Ads Search & Video, showcasing his comprehensive understanding of digital advertising platforms. He is also the Winner of the 4As Monty McKinney Award issued by The American Association of Advertising Agencies.
Episodes
2 days ago
2 days ago
- Ad relevancy is crucial for effective advertising.
- Impression share can vary significantly between local and national campaigns.
- Single themed ad groups can help mitigate competition.
- Quality score impacts ad rank and overall performance.
- Landing pages play a vital role in conversion rates.
- Regular A/B testing of landing pages is essential.
- Dynamic keyword insertion can enhance ad relevancy.
- Unclicking unknown traffic can improve targeting accuracy.
- Local businesses have more flexibility in ad strategies.
- Understanding the metrics in the dashboard is key to success.
- "Use single themed ad group."
- "Unclick unknown traffic."
keywords ad relevancy, impression share, local advertising, national advertising, quality score, landing pages, conversions, traffic management, single keyword ad group, dynamic keyword insertion
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