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Yousaf Yunes, the CEO and Founder of YRV Dynamics has established himself in the realm of Pay-Per-Click (PPC) advertising with a focus on continuous growth and client satisfaction. Under his leadership, the agency has experienced multiple years of growth. His reputation for excellence is further highlighted by his Top Rated Plus status on Upwork, ranking him in the top 3% of all contractors on the platform. This recognition is supported by a 100% job satisfaction score from over 21 PPC clients. In addition to managing a full-service ad agency, Yousaf holds certifications in Meta Planning and Buying Blueprint and Google Ads Search & Video, showcasing his comprehensive understanding of digital advertising platforms. He is also the Winner of the 4As Monty McKinney Award issued by The American Association of Advertising Agencies.
Episodes
Monday Mar 10, 2025
Monday Mar 10, 2025
- Creative is crucial for ad performance.
- Conversion rates are influenced by landing page quality.
- Audience targeting is only one part of the equation.
- Max clicks traffic is often low quality.
- A/B testing landing pages is essential for optimization.
- Focus on conversions, not just clicks.
- Quality traffic leads to better conversion rates.
- Dynamic keyword insertion can enhance ad performance.
- Engaged sessions on landing pages are important.
- Iterating landing pages can improve overall ad effectiveness.
- "Creative is what makes Meta go."
- "Max clicks is garbage. It's filth."
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